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The Co-Foundry team is on hand to help re-cast your vision. Get in touch with Sue.
Don’t throw your brand baby out with the bathwater!
Why you need a brand review before you even start thinking about rebranding (and how to do one)
‘Hush little people. Just go shopping. We’ll fix it.’
And why that is definitely not the answer. Book review: ‘Citizens’ by Jon Alexander with Ariane Conrad
Originality, trends and trademarks
There’s a sliding scale for designs – from designs that are novel (if not original) and challenge the norms, to designs that regurgitate fads.
